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Archive for the ‘Ampersand Insights’ Category

5 Reasons why you need a Change Manager

Thursday May 18th, 2017 in In the News, Ampersand Latest, Ampersand Insights

Actually there are hundreds of reasons you need a change manager but we don’t have all day so I have narrowed it down for you:   1 – Digital all the way baby  So your CEO has decided Digital is the way to go!  But what does this mean for your entire organisation? You should […]

What Does Artificial Intelligence Mean For Brands?

Wednesday May 17th, 2017 in Ampersand Latest, Ampersand Insights

Companies have understood for some time the power that technology can bring to their make up. Now, technology companies are working on expanding this concept through the development of machines that bring artificial intelligence into the spectrum. An article by Sara Berry in Marketing Mag investigates what this will mean for marketers and the brands […]

Technology: Building In The Cloud for Competitive Advantage

Thursday April 20th, 2017 in In the News, Ampersand Latest, Ampersand Insights

  A great deal has been written about the digital economy and the massive changes already implemented, with much more to come. Now that the platforms have been set and the effect of these have been digested, what comes next?  An article in The Australian’s The Deal Magazine discusses growth in the IT sector by building […]

So, tell me about yourself…

Tuesday April 18th, 2017 in Ampersand Latest, Ampersand Insights

As far as interview questions go, this should be pretty straight forward one to answer – we don’t know anyone better than ourselves! As a recruiter I meet with a multitude of people on a daily basis and this is typically my opening question, particularly when meeting candidates for the first time. It is a […]

Perspective 

Tuesday April 11th, 2017 in Miscellaneous, In the News, Ampersand Latest, Ampersand Insights

All too often in life we need to be reminded of perspective.  Whether it’s personal, family, business or taking the sporting field we all need a dose of perspective at some stage in our lives, and to be honest, often on a regular basis. Perspective provides you context to the greater world and existence beyond […]

Life after change

Tuesday April 11th, 2017 in Ampersand Latest, Ampersand Insights

A lot of people are starting their careers in Change Management  thanks to fabulous Change Management “Pioneers” who carved out a specialisation over the past 25+ years. Change Management now has a career path from Change Analyst right up to Head of Organisation Change.  But what do highly experienced Change Managers do when they want […]

Are you relevant? Are you really?

Wednesday April 5th, 2017 in Miscellaneous, In the News, Ampersand Latest, Ampersand Insights

More often than not when presented with such a question, most people will answer “well yes of course I am”, my question back is…are you really? Harsh? Perhaps. Thought provoking? Absolutely! This is the reality of the world we live in.  The Oxford English Dictionary defines “relevance” as the quality or state of being closely […]

The technologies and customer trends likely to change marketing organisations the most over the next five years

Tuesday March 28th, 2017 in In the News, Ampersand Latest, Ampersand Insights

The Intelligence Unit (aka research dept.) of the `The Economist’ surveyed ~500 CMOs and senior marketing executives worldwide to explore which technologies and customer trends are likely to change marketing organizations the most over the next five years. The results paint an even more transformative picture for marketing in its quest to own the customer […]

Future Thinking: Management Planning

Monday March 27th, 2017 in In the News, Ampersand Latest, Ampersand Insights

We are all encouraged to think and plan ahead. This article by Antonia Case in NewPhilosopher examines the benefits or mistakes in doing so. Antonia, ” Write down your five year goals. Self help gurus who hold seminars in large auditoriums use this tactic to get the audience fired up. Instantly the audience goes into […]

Ampersand – Corporate Affairs Insights 2016-17

Tuesday March 7th, 2017 in Ampersand Insights

After pushing for this over many decades, corporate affairs has become a critical member of the management team and an important voice around boardroom tables. There is also now widespread acknowledgement of the importance of digital in every business, which is one of the reasons why right now is corporate affairs’ time to shine. Today, […]

Cultural Reform Breakfast Featuring Dr. Corinne Manning

Wednesday March 1st, 2017 in In the News, Ampersand Latest, Ampersand Insights

Ampersand International are hosting a breakfast at O Bar and Dining on Thursday, 30th March.  This breakfast will be for selected corporate executives to gain insights from Dr. Corinne Manning, who is a globally recognised consultant, responsible for the successful implementation of the Australian Army’s cultural reform strategy.    This culture change resulted in the Army […]

Why you should take notice of introverts

Wednesday March 1st, 2017 in In the News, Ampersand Latest, Advisory, Ampersand Insights

Several years ago I went to one of those well-known health retreats in Queensland where one goes to detox and rejuvenate. I needed to get away from the daily grind, refresh and renew my energy levels.  I spent the first couple of days rising at dawn, participating in a meditative practice, swimming a few laps […]

What does it take to be a great teacher ?

Thursday February 16th, 2017 in In the News, Ampersand Latest, Ampersand Insights

What are the benefits of educating? Roslyn Arnold explores this subject in NewPhilosopher and gives us something to feel proud about when we have taught with our hearts. Roslyn, ” Effective teaching requires an extensive and ever expanding repertoire of attitudes, skills, abilities, and personal philosophies.” Teaching is for those who enjoy re shaping their […]

Millennials vs. the World

Thursday January 19th, 2017 in In the News, Ampersand Latest, Ampersand Insights

Simon Sinek’s viral interview on millennials in the workplace has imposed the topic into the minds of a global audience. Well informed and balanced, Sinek discusses the challenges and pitfalls facing the generation. This morning, at a client meeting I was asked for my opinion on the subject; this is a tough one for me […]

Progress & Growth: The Call to Your Own True Adventure

Wednesday January 11th, 2017 in In the News, Ampersand Latest, Ampersand Insights

An article by Flora S Michaels in NewPhilosopher gives us the opportunity to consider how our life will unfold as we move through it and at the same time allow us to think about the best way we can live, work and develop a positive mindset so that our lives will change for the better. […]

Branding: how one person can make a brand

Wednesday January 11th, 2017 in In the News, Ampersand Latest, Ampersand Insights

An article by Peter Roper in Marketing Mag discusses how one person can make a brand. In this case Peter talks about Luke Mangan the renown restaurateur and opens many doors whilst showing us how to make a brand when firmly linked to a founder or key person in a company. Natasha Menon, marketing and […]

Change Management: The times they are A-Changin

Tuesday December 20th, 2016 in In the News, Ampersand Latest, Ampersand Insights

“The times they are A-Changin” to quote the 2016 Nobel prize winner in Literacy – Bob Dylan. The pace of change in 2017 seems to have sped up or is it just me getting older?  I guess my good ol’ Mum was right – after you turn 40 the years seem like mere months. But […]

HR Development: Why Not Change Your Mind?

Tuesday December 20th, 2016 in In the News, Ampersand Latest, Ampersand Insights

  Every day we form opinions about a wide range of issues including personal and business situations. When we form an opinion are we open minded about changing our point of view on these issues or do we stubbornly stick to our conclusions through thick and thin? Is changing our mind a sign of weakness? […]

Marketing & Digital: The Five Most Important Attributes of Digital Experience

Tuesday December 13th, 2016 in In the News, Ampersand Latest, Ampersand Insights

We all seek to form, establish, create and develop successful businesses. Paramount to building any business today is to find ways to unlock valuable customer data and relate this back to our digital platforms. Veronika Birnkammer, marketing director of SAP Hybris, Australia and New Zealand outlines the five most important attributes of digital experience and […]

Coaching Vs Mediation

Wednesday December 7th, 2016 in In the News, Ampersand Latest, Advisory, Ampersand Insights

When coaching just isn’t enough, consider mediation Meet Michelle Michelle is a young, high potential sales representative working for a large pharmaceutical company. Patrick is a sales manager valued in the company for meeting or exceeding his revenue goals month after month and selling more products than any other sales manager in the business. Michelle is motivated […]

The Pursuit of Perfection & Motherhood

Wednesday December 7th, 2016 in In the News, Ampersand Latest, Advisory, Ampersand Insights

“We are not meant to be perfect. We’re meant to be whole.” Jane Fonda. We have all come across the perfect stereotypical mum or career woman. Perhaps she is the perfect stay-at-home mum you meet at the school gate, as you drop your child off, hurried and late as usual for the start of your […]

Marketing Analysis: Touch Points & Attribution

Tuesday December 6th, 2016 in In the News, Ampersand Latest, Ampersand Insights

Professor Mark Ritson says in his article in Marketing Mag that brands and people are going to find themselves in the middle of a marketing frenzy in 2017. These events will follow on from the “Current swirling chaos that exists in the current marketing communications universe and 2017 is going to be the mother of […]

Marketing Trends: Media Intelligence Tools & Content

Thursday December 1st, 2016 in In the News, Ampersand Latest, Ampersand Insights

  It’s well and good to have media tools at hand, but not much use if we don’t know how to use them properly and in particular harness and deliver the content that we need to send. This article that forms the basis of this report was written up in Marketing Magazine with the assistance […]

Professional Development: How To Train Yourself To Thrive Through Change

Thursday December 1st, 2016 in In the News, Ampersand Latest, Ampersand Insights

Everyone seems intent on taking a positive view on becoming involved in change within our businesses and in our own lives. Wherever you look somebody or something is advocating for change. Today the catch cry seems to be change or perish. Michelle Gibbings http://www.smartcompany.com.au shows us how to make the conversion easier in her article […]

Why Marketing Can’t Fix a Sales Problem

Thursday December 1st, 2016 in In the News, Ampersand Latest, Ampersand Insights

When monthly sales targets are not being achieved and the spark between our offerings to our clients starts to misfire and our business starts to lose traction many small to medium sized businesses will turn to marketing first for their preferred solution to correcting poor performance. Sue Barrett an article posted on  https://www.smartcompany.com.au shows us that […]

Chance Rules Our Lives: Self Development

Thursday December 1st, 2016 in In the News, Ampersand Latest, Ampersand Insights

There are many ways to get motivated. We are encouraged to improve ourselves through training, educational activities, help and guidance on the job and experience. We need time to become experienced. A series of articles in New Philosopher examines the question of, does luck and chance have bearing on how successfully we travel through life. Is […]

Technology: Here Comes The Real Digital Revolution

Tuesday November 29th, 2016 in In the News, Ampersand Latest, Ampersand Insights

Do you ever stop to think just how far we have come in the so called Digital Revolution?   We take for granted the time saving and efficiencies of the electronic media that is part and parcel of our life today. Have you thought that there is much more to come? That this is only […]

Trends: Publishing Is The New Marketing

Tuesday November 29th, 2016 in In the News, Ampersand Latest, Ampersand Insights

Jac Phillips, Head of Brand and Marketing, Bank of Melbourne reveals her approach to attract and retain the consumer in an article via Marketing Mag. She starts from the point, Banking is seen as “not very entertaining.” Jac provides, in her story, some fresh ideas on marketing, content marketing in particular. Jac, “As marketers, our […]

Leadership: Bring People With You

Tuesday November 29th, 2016 in Miscellaneous, In the News, Ampersand Latest, Leadership - Human Resources, Ampersand Insights

An article “Will Any Ship Do?” written by Anthony Sharpe in New Philosopher discusses the form leadership takes in the workplace and the motives of those who seek to manage as leaders in the workplace. Anthony, “It’s something I hear more and more these days – a disconcerting trend at dinner parties. What do you […]

Goal Setting vs Serendipity

Thursday November 24th, 2016 in In the News, Ampersand Latest, Ampersand Insights

We are told that to achieve what we wish for we need to set goals. By and large I think this is correct. However are we limiting our good fortune by being too specific in selecting the opportunities we think would suit us best and make us happy? An article written by Oliver Burkeman in […]

Ampersand Latest

May 30th, 2017
Stop being hijacked by your emotions.
Mary and Jason were walking out of a client’s office after a difficult meeting....

May 18th, 2017
5 Reasons why you need a Change Manager
Actually there are hundreds of reasons you need a change manager but we don’t...

In the News

May 18th, 2017
5 Reasons why you need a Change Manager
Actually there are hundreds of reasons you need a change manager but we don’t...

April 20th, 2017
Technology: Building In The Cloud for Competitive Advantage
  A great deal has been written about the digital economy and the massive...

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May 4th, 2017
Senior Change Analyst
Agile experience Melbourne Location 6 Months A clear market leader in its sector, this...

May 3rd, 2017
Head of Sales & Marketing
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